Tag Archives: Advertising

Blockdotters host Digital Dallas event

Digital Dallas had its monthly meet-up at Blockdot last night. And to quote directly from the D.D. Twitter page: “Once again, @Digital_Dallas pretty much fills up. maybe because it’s such a bad ass collection of digital talent and work in … Continue reading

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Welcome to the digital age, Singapore Airlines

Singapore Airlines is making its belated social-media debut this week, sending tweets for the first time and taking over an unofficial Facebook page that was run for years by an enthusiastic fan who picked up more than 100,000 fans. The … Continue reading

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Watch commercials, get rewards from Shopkick

Don’t run to the kitchen during TV commercials. Not if you’re watching The CW. The television network is now a partner with Shopkick, a mobile shopping application that rewards its more than 1.5 million members for walking into stores and … Continue reading

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Advertising: it’s about story & narrative

Google and The Wharton School have partnered to gather and provide quick perspective on managing the change in the marketing landscape. Among their findings: Advertising is moving TOWARD story and narrative and AWAY FROM just copy & creative. Learn more … Continue reading

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